WEEKLY ONLINE VIDEO SERIES GIVES UPDATES ABOUT SOCIAL SERVICE PROGRAMS

Macomb, Illinois, June 2021 – Now more than ever, people are using social media services like Facebook, Twitter, and Instagram to stay in touch with their loved ones and share information about local news, programs, and events. In an effort to keep donors informed and raise awareness about critical social service programs, Western Illinois Regional Council-Community Action Agency (WIRC-CAA) has started a weekly video series called “WIRC Wednesdays.”

As the name implies, the short videos are posted on Wednesdays on the agency’s social media pages, including Facebook, Instagram, Twitter, LinkedIn and YouTube. Every week, viewers learn about a program that the agency offers and how to apply.

WIRC-CAA Public Relations Manager Jamie Roth hosts the typically three-minute videos in a friendly, conversational style. “Our donors and advocates are the lifeblood of the agency; without them, our programs would not exist,” said Roth. “This video series is another way for us to keep that line of communication open with our supporters and people in need who are not aware of programs that may be available to them.”

WIRC-CAA’s main office is located in Macomb, but their services and programs reach throughout Hancock, Henderson, McDonough, Knox, and Warren counties. The Community Action Agency department focuses on social service programs that give people a helping hand when times are tough. Some of those programs include free food from the pantry, job training stipends, free clothing for all ages, scholarships, homeless prevention programs, and more.

Roth continued that sharing the videos on social media can have a big impact on the life of someone who may be struggling in silence. “Chances are high that everyone knows at least one friend or family member who is secretly struggling to make ends meet. Liking and sharing our videos only takes a few seconds, and is a great, no-cost way to support the agency’s programs by raising awareness.”

For more information, call WIRC’s Community Action Agency department at 309-837-2997, visit wirpc.org, or find Western Illinois Regional Council & Community Action Agency on social media.

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